The historic first endorsement contract between Babe Ruth and Louisville Slugger is being auctioned off

Posted by : admin / On : 11 Jan 2022

An auction is currently taking place for a piece of sports history with a local connection. Babe Ruth, the iconic baseball player, signed a deal with Hillerich and Bradsby, the Louisville-based manufacturer of the famous Louisville Slugger baseball bat, in 1918. The contract was for Babe Ruth to promote one of the companys bats. The piece of paper with George Herman Ruths writing on it, as well as the yellowed envelope he mailed it in, are up for auction in "The MINT25 Auction," along with other sports memorabilia. Ruth received only $100 for his official endorsement, a pittance in comparison to what other professional sports endorsements now fetch. According to Lelands Sports Memorabilia and Card Auctions, the auctioneer, the fulfilment of this first of his agreements with the company provided the company the right to create bats with Ruths facsimile signature on the barrel.

An auction is currently taking place for a piece of sports history with a local connection. Babe Ruth, the iconic baseball player, signed a deal with Hillerich and Bradsby, the Louisville-based manufacturer of the famous Louisville Slugger baseball bat, in 1918. The contract was for Babe Ruth to promote one of the companys bats. The piece of paper with George Herman Ruths writing on it, as well as the yellowed envelope he mailed it in, are up for auction in "The MINT25 Auction," along with other sports memorabilia. Ruth received only $100 for his official endorsement, a pittance in comparison to what other professional sports endorsements now fetch. According to Lelands Sports Memorabilia and Card Auctions, the auctioneer, the fulfilment of this first of his agreements with the company provided the company the right to create bats with Ruths facsimile signature on the barrel.